Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. Therefore, our expertise lies in targeting and converting the right buyers with a keyword and optimization strategy for today’s sophisticated search engines. Above all, the optimization process requires intensive data and analytics review, testing, and fine-tuning by expert search engineers to perfect. In conclusion, the infrastructure and critical pages of your website need regular development and updating to stay fresh and relevant for the search engines.
Page Ranking
Increase your search engine rankings and boost traffic.
Achieve higher rankings in search, increase qualified leads and generate more revenue
Search Optimization
SEO for the enterprise isn't about keywords. It's about driving qualified leads and growing mindshare.
It’s about connecting with the intent, needs, and struggles of potential customers.
Conversion Marketing
Your website’s most important job is to convince visitors to engage with your business.
Then we design a conversion plan and begin a process of optimizing, testing and measurement.
Website Performance
A successful link building strategy should always be aimed to bring a new audience to your website.
And link building should therefore definitely be part of your holistic SEO strategy.
Search Engine Optimization (SEO) Strategies
Enterprise SEO Agency
We pride ourselves for our attention to detail. From the very start our SEO professionals will perform a deep analysis of your business to understand the market you’re competing in and the specific practices your competitors engage in to compete online. Our approach to SEO focuses on revealing the facts and letting those facts dictate every aspect of the campaign.
We choose the keywords your campaign uses, the structure your website takes, and the channels we focus on for off-page based on the results of this analysis. Our research-oriented approach ensures that results are consistently achieved rather than taking a one-size-fits-all approach.
You can expect your SEO campaign to be a long-term investment, often requiring 3-6 months before seeing a return. We are upfront about this, but what sets us apart from the competition are the long-term results we achieve. Instead of getting your name ranked and then subsequently losing it, we work to establish your brand as an authority.
Digital Marketing Services aligned with your goals and measured against revenue.
FREQUENTLY ASKED QUESTIONS
The structure of a webpage and its content is only a piece to the SEO puzzle, but a very important piece. We perform best-in-class optimization with our proven techniques. Here are the answers to your most commonly asked questions regarding our SEO process.
What is search engine optimization?
SEO (Search Engine Optimization) is the marketing process to increase visibility within the organic search results, for the specific purpose of obtaining more traffic for a website. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines.
Why does our website need SEO?
The majority of web traffic is driven by the major commercial search engines, Google, Bing, and Yahoo!. Although social media and other types of traffic can generate visits to your website, search engines are the primary method of navigation for most Internet users. This is true whether your site provides content, services, products, information, or just about anything else.
Do you offer any guarantees?
Google warns to stay away from companies claiming to guarantee rankings. Any company that says they can is being dishonest, as Google’s search engine algorithm changes frequently. While TechLiberate cannot guarantee top rankings, we have a proven track record of delivering results to our clients.
Should our business use SEO?
SEO is an investment in the future of your company. The organic traffic generated from search engine optimization has a much higher ROI in the long-term than that of paid search traffic. If your website isn’t on page 1 for your top keywords, you are missing out on a large piece of your online potential. If you request a free consultation, our digital marketing consultants will present you with an SEO plan specific to the needs of your website, providing a roadmap to success.
How long does it take to see results?
With over 250 different ranking signals, it is difficult to predict how long it will take a website to rank. In our experience clients typically see significant improvement on long-tail keywords in the first 90 days and more competitive search terms around 180 days. SEO is a long-term strategy but has consistently proven to provide the best ROI.
Can SEO increase our sales or leads?
Absolutely. Search engine optimization can improve a website’s visibility in the search results. That increased visibility will lead to more potential customers learning more about your products or services. Very few marketing services can offer a comparable quality of customer and ROI.
Are you a White Hat SEO?
Yes. The strategies and techniques employed by TechLiberate follow the latest in best practices while remaining well within Google’s guidelines. We have also conducted numerous research studies, providing us with an edge over our competitors, but more importantly, providing our clients an edge over theirs.
Will I have to make changes to our website?
Usually, no structural or design changes will need to be made to optimize your website correctly. Most of the work we perform is in the code or content of each page. Typically, most clients elect to have our staff make the changes; however, we can also provide clear directives if you would prefer implementing the changes internally.
How do you conduct keyword research?
We use a variety of tools to analyze keywords across all industry types. For each search phrase, we look to determine the search volume, relevancy to the client’s business, the likelihood that they will lead to sales, as well as the competitiveness of the keyword. Our team selects each keyword carefully based on our belief that it will contribute to a successful campaign.
Do you do link building?
Yes, we do. Link popularity remains a critical element of the search engine ranking algorithms. However, enduring SEO success relies on natural, organic link building utilizing content that has real value to your target audience and industry influencers. We have built relationships with hundreds of publishers, bloggers, and journalists over the years and we are building new relationships every day.
Will you work with e-commerce sites?
Yes, we do. E-commerce websites have their own unique set of challenges, but our proven practices develop promising results time and again. We also have worked with a variety of shopping cart platforms such as Magento, Shopify, and WooCommerce to name a few.
What tools and software do you use?
We utilize a robust set of proprietary SEO tools as well as some select third-party systems to provide every advantage to our clients.
Do you perform website audit services?
Certainly. We have options available for businesses that are looking to diagnose any SEO deficiencies that their website may be facing. Our audits are comprehensive and provide a roadmap as to what needs to be completed to get back to a solid foundation. If you don’t have an in-house marketing team to handle day-to-day tasks, we highly recommend going with an SEO service that has a monthly retainer versus a one-time audit.
How much does SEO cost?
The cost of an SEO campaign differs depending on the keywords being targeted, the history of your website, the industry, and the amount of work needed to achieve your goals. We work with businesses of all sizes, large and small, and have affordable solutions that deliver real results. Our digital consultants will assess your needs to develop a winning strategy for you. Contact us for a free consultation and quote.
Digital Marketing Services aligned with your goals and measured against revenue.
SEO is Complex. So Are Our Strategies.
When we craft a strategy we look at your business as a whole, and both your short and long-term goals as well as your timeline and resources, to create an approach that integrates perfectly with and even enhances all of your other marketing initiatives.
An SEO strategy is typically broken down by on-site optimization, content growth strategy, link building outline, and social media for SEO.
